Readers of Persuasion might conclude that Austen intended "persuasion" to be the unifying theme of the story, as the idea of persuasion runs through the book, with vignettes within the story as variations on that theme. British literary scholar Gillian Beer establishes that Austen had profound concerns about the levels and applications of "persuasion" employed in society, especially as it related to the pressures and choices facing the young women of her day. Beer asserts that persuasion was indeed "fraught with moral dangers" for Austen and her contemporary readers;[2]: xv she notes particularly that Austen personally was appalled by what she came to regard as her own misguided advice to her beloved niece Fanny Knight on the very question of whether Fanny ought to accept a particular suitor, even though it would have meant a protracted engagement. Beer writes:
Jane Austen's anxieties about persuasion and responsibility are here passionately expressed. She refuses to become part of the machinery with which Fanny is manoeuvring herself into forming the engagement. To be the stand-in motive for another's actions frightens her. Yet Jane Austen cannot avoid the part of persuader, even as dissuader.
Fanny ultimately rejected her suitor and married someone else after her aunt's death.[2]: x–xv
Thus, Beer explains, Austen was keenly aware that the human quality of persuasion—to persuade or to be persuaded, rightly or wrongly—is fundamental to the process of human communication, and that, in her novel "Jane Austen gradually draws out the implications of discriminating 'just' and 'unjust' persuasion." Indeed, the narrative winds through a number of situations in which people influence or attempt to influence other people, or themselves. Finally, Beer calls attention to "the novel's entire brooding on the power pressures, the seductions, and also the new pathways opened by persuasion."[2]: xv–xviii